Nudge
The book starts off with a condescending tone, emphasizing that society consists of Humans or Econs, and it is written to help the former—the Humans. The author takes it a step further by calling Humans as the “Homers” of society, portraying them as lacking basic common sense and the ability to reason. This provocative tone may be intentional, and if you can get past it and continue reading, the book does offer a few valuable takeaways. Continue reading© 2025 Sindhuja Cheema Enzinger. All Rights Reserved.