The Art of the Start by Guy Kawasaki

2021-01-12 1 min read Sincheenz

The book gives you lots of valuable tips and information on the various types of investors and what to look out for and how to prepare a pitch. I love Guy’s examples and quotes very much. It was not only entertaining but thought-provoking and motivating. Key Takeaways

  • Make meaning, not money - our focus should be on creating an impact, or solving a problem, then money will follow.
  • A strong vision for how you are going to change the world is very important.
  • Without a great team, there is no great company
  • A prototype speaks more than a presentation
  • Focusing on customer feedback should be a priority. Create a product for the customer and not for yourself.
  • Get funding, but dont rely on it.
  • Networking is important
  • If things dont work as you expect, dont be afraid to pivot.
  • Marketing and Sales is the highest priority.
  • Perfecting the pitch - communicate what your company does, why it matters and how it will succeed in a few minutes. 10/20/30 rule of Powerpoint.

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